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About

Senior practitioners.
Boutique presence.

Lemon Pepper Biz Dev was founded by three senior practitioners with careers spanning the world's largest advertising holding companies, Google, and Wall Street. We built this agency because the organizations that needed this level of thinking the most rarely had access to it.

Our Story

Why we built
Lemon Pepper.

After years of working inside some of the world's most sophisticated marketing organizations, we kept seeing the same thing: the clients with the smallest budgets were getting the most junior teams, the least attention, and the widest gap between what they were paying for and what they were getting.

We built Lemon Pepper to close that gap. Not by lowering the standard — by bringing the same senior-level thinking we developed at the highest level of the industry directly to the organizations that deserve it most.

That means nonprofits doing essential work with limited resources. Pride organizations building communities with outsized impact. Mid-size businesses that have outgrown what a junior freelancer can offer but aren't ready to hand six figures to a holding company.

Publicis Groupe Google WPP Network JP Morgan Wall Street Fortune 500

"We kept seeing organizations with real potential being underserved by agencies that treated them as small accounts. Every organization deserves a partner who shows up with the same depth of thinking, regardless of budget."

Today, Lemon Pepper is a boutique agency with a global reach, a distributed founding team, and a long-term vision to become the premier digital agency for Pride festivals and LGBTQ+ organizations worldwide. We're building something that lasts — and every client engagement we take on is part of that foundation.

The Team

Two founders.
One standard.

SF
Sabrina Ford
Strategy and Analytics Lead

Associate Director-level paid media and analytics professional with nearly a decade of experience at Publicis Groupe, working with clients including Ford, Church and Dwight, and Fortune 500 technology brands. Sabrina leads strategy, analytics, and paid search for every Lemon Pepper engagement.

Paid Search Analytics Strategy SEM
AT
Angelica Thompson
Client and Operations Lead

Operations and client management professional based in the Philippines, ensuring every Lemon Pepper engagement runs on time and with the communication standards that set us apart. Angelica manages client relationships, editorial consistency, and day-to-day operations across the agency.

Operations Client Relations Editorial
What We Believe

The principles we
work by.

Discovery first.

We never recommend before we understand. Every engagement starts with a real conversation — not a pre-packaged pitch about what we already decided you need.

Honesty over hype.

We tell you what will work and what won't. If something isn't worth your budget, we'll say so — even when saying so costs us a sale.

Excellence as a standard.

Not a differentiator. An expectation. Every client, every project, every deliverable gets the same level of attention — regardless of tier or budget size.

Communication as a baseline.

You should never have to chase us. We set the meeting, send the invite, and come with an agenda. Keeping you informed is not a feature of working with us.

Data with context.

Numbers without meaning are noise. We always connect what we measure to what matters — so every report tells you what happened and what to do about it.

Built for where things are going.

We don't build for the internet of three years ago. Every strategy, every site, every content plan is built for how people discover and make decisions today.

Work With Us

Let's see if we're
a good fit.

Every engagement starts with a discovery call — a structured conversation about your organization, your goals, and where you want to go. No pitch. No pressure. Just a real conversation.

Emailhello@lemonpepperbizdev.com
LocationAtlanta, GA  ·  Available Worldwide